Imagine driving in your car and simply saying "NPR news" or "Station – WABE" to hear the national or local broadcast. NPR's new mobile app is making it possible. With "Web-connected cars" becoming increasingly available, NPR is making sure drivers can get connected to the public media program they want, when they want it.
Are you wondering what this means for your station? Join us on February 15 to learn about "connected cars" and how they create new opportunities for radio stations and other content producers. Hot off the heels of their January announcement of the new NPR mobile app that will be compatible with Ford's Sync AppLink technology, Zach Brand, Vice President of Technical Strategy and Operations with NPR Digital Media, will provide an overview of this evolving landscape and discuss details and strategy around their efforts in this space. Walk away with an understanding of this new frontier of in-vehicle apps.